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FREQUENTLY ASKED QUESTIONS

Understand the product before you use it.

What Site2Signal does, what the scores mean and where your judgement fits.

What if the leads aren’t relevant to my business?

Email me at support@site2signal.com with your campaign name and a few examples. I’ll personally review your campaign, work with you to fix the targeting and improve your results, and provide fair compensation for the poor experience. You’ll get hands-on help from the person building Site2Signal.

What is Site2Signal?

Site2Signal is a Reddit lead discovery and reply workspace. It turns a website or offer description into campaign targeting, finds relevant discussions, explains each match with source evidence, and helps you draft a response for human review.

Who is it for?

Founders, small businesses, service providers and small marketing teams who can offer specific help in relevant Reddit conversations. A focused offer and useful expertise matter more than a large list of prospects.

Does Site2Signal post or send messages automatically?

No. Site2Signal prepares editable comments, direct messages and original discussion drafts. You read the thread and community rules, decide whether to respond, and post on Reddit yourself.

How are leads scored?

AI assesses fit, stated need, urgency and budget, with confidence and caveats. Source quotes are checked against the post when available; missing evidence lowers confidence. A score helps prioritise review. It is not a verified buying decision, conversion forecast or guarantee of a sale.

What are reply credits?

One generated reply or original discussion draft uses one reply allowance. Paid plans have monthly reply maximums and a shared AI budget for setup, ranking and drafting. A batch counts each draft separately. Source and community-rule checks may also use Reddit reads.

How much does Site2Signal cost?

Starter is US$19/month, Growth US$49/month, and Scale US$99/month. Signup is open. Stripe checkout is being connected; no payment is taken during account creation.

Does a scan search all of Reddit?

No. Campaigns target selected communities and search phrases. Scans can search all Reddit or selected communities, paginate across targets and collect comments. You choose result, request and AI-review limits. Coverage is limited; an empty result does not prove there are no relevant discussions.

Can I bring a specific Reddit post?

Yes. Workspace users can import a Reddit permalink for source retrieval and AI assessment. An optional unpacked Chrome companion can prepare the post you are viewing for review in the workspace.

What is Karma builder?

Karma builder finds discussions where your expertise could help and prepares non-promotional comment drafts. It does not vote, automate participation, or guarantee karma.

How are businesses and campaigns organized?

Each private account contains campaigns. Add a campaign name and website; AI reads the site to generate the offer, audience, search phrases and reply facts. Each campaign keeps its own leads, settings and drafts.

Do subscriptions include team access?

Subscriptions are for individual accounts. Team access is not included; it may be added in a future release.

What is a discovery credit?

Discovery credits are used to find potential customers on Reddit. Loading one page of search results or opening one discussion uses 1 credit. One credit can bring back several posts or comments. A scan usually uses several credits, and finding a lead is not guaranteed. Refreshing discussions and checking community rules also use credits. Unsuccessful searches and checks still count. AI replies use a separate allowance.

Is Site2Signal affiliated with Reddit?

No. Site2Signal is independent of Reddit. The current data connector uses redditapis.com, a separate third-party service. A returned post is not proof that it remains publicly visible, so check the live discussion before responding.

How is source content kept fresh?

Retained Reddit source content expires after 48 hours unless fetched again. Detail responses may be cached for five minutes and rules for 24 hours. A source refresh preserves the actual fetch time; source rechecks that return explicit removal markers clear related content and drafts.

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